Page 175 - Initial Public Offering - An Introduction to IPO on Wall Street
P. 175

Understanding Firm Commitment

               An underwriter serves as a retailer in a firm commitment and takes responsibility for any
               inventory that is unsold. The dealer benefits from a predetermined difference between the
               issuer's selling price and the public offering price to the public to take up this risk via a firm
               commitment.

               A  firm  commitment  sales  process  works  differently  from  the  best-efforts  and  standby
               commitments. An underwriter offering best-effort shares does not promise the complete sale
               of an issue at a price desired by the issuer and will not take in unsold inventory.

               On the other hand, the best efforts are taken one step forward by a standby commitment in
               which the underwriter agrees to buy unpurchased IPO shares at the subscription price. A firm
               commitment is different from these because it assumes the responsibility for the entire stock
               issue compared to part of the issue in a best-efforts case and unpurchased IPO shares in the
               case of a stand-by commitment.


               Example

               An investment bank committing underwriting an IPO is an example of firm commitment in
               an initial public offering (IPO). For example, the IPO of Facebook was underwritten by
               Morgan Stanley and Goldman Sachs. A firm commitment to sell the company’s stock to the
               public was made by them. They shortened it at the same point and made millions in the
               process.













































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